MGI JETvarnish 3D is Revolutionizing Digital Spot UV Coating—Again
MGI’s (Booth 3213) JETvarnish 3D builds on the worldwide commercial success of the JETvarnish inkjet spot UV coater, giving graphics professionals a dual set of digital tools to maximize profitability and differentiate from their peers—traditional spot UV coating and new 3D raised effects, together for the first time in one production unit.
The JETvarnish 3D received the prestigious 2013 InterTech Technology Award from the Printing Industries of America, recognized as a truly innovative product expected to advance the performance of the graphic communications industry.
With a maximum sheet size of 20×42″, the JETvarnish 3D is ideal for shops with offset, digital, or screen presses and features spot UV coating as thin as three microns at speeds up to 3,000 20×29″ sheets per hour, plus new 3D raised effects up to 100 microns in thickness. These beautiful, tactile effects allow end users to differentiate their brands and add a new dimension of visual appeal to a wide range of projects, such as book covers, brochures, business cards, pocket folders, postcards, packaging, photo books, greeting cards, announcements, and more.
The JETvarnish 3D’s 100% digital process requires no plates, screens, or expensive makeready. For the first time, graphics professionals can provide proofs with spot UV or 3D effects to their clients, and if changes are required, it’s as easy as a click of the mouse. MGI’s integrated software suite includes SpotVarnish Editor, which allows the operator to edit the spot UV mask on-the-fly and eliminates wasted time going back to prepress to make simple changes. The Job Cost Calculator is a powerful tool that can estimate coating consumption for each job down to the microliter, resulting in accurate cost estimates before printing the first sheet.
Variable data capabilities (via the optional RIP) make the JETvarnish 3D the perfect complement for personalized marketing campaigns, giving digital jobs the additional WOW factor. MGI’s dual ARC camera system ensures precise registration on printed sheets down to the pixel, so all jobs will have maximum marketing impact.
As today’s run lengths continue to shrink and digital print volumes continue to increase, the JETvarnish 3D offers projects and budgets of all sizes the opportunity to receive the premium finishing techniques once reserved for long runs on offset or screen presses. Clients receive visually stunning pieces that elevate their brand to a new level—in quantities of one, 10, 100, or 5,000+.
The ability to offer spot UV and 3D effects with no minimum quantity opens up a new profit center for JETvarnish 3D users. In today’s print market, the ability to differentiate from the competition is what leads to success and this is exactly what the JETvarnish 3D delivers—not just for a company’s internal work, but as a new source of trade revenue. MGI customers have found that not only does the JETvarnish 3D deliver a new revenue stream (in some cases, tripling within the first year and running on multiple shifts), but it also delivers new business to their other services, such as traditional printing.
At PRINT 13, MGI will showcase the JETvarnish 3D in full production in Booth 3213 and will present two new options.
To Read the complete article, please CLICK HERE!